Legal Web Design & Marketing

With SEO & GEO — Built for High-ROI

We are a Google Partner agency.

Built In-House. Managed By The Same Experts You Speak To.

We don’t outsource your marketing and campaigns, and we don’t rely on freelancers.

Every website, SEO/GEO campaign, and PPC account is handled entirely in-house by our specialist legal marketing team. The people you speak to on your initial call are the same people who plan, build, and optimise your campaigns.

This approach means better communication, faster optimisation, and far more accountability — and it’s one of the key reasons our clients consistently achieve higher ROI.

Free no-obligation consultation

Why our websites deliver results

Why Our Websites and Campaigns Deliver Results

When we design a law firm website or a landing page, it’s not just about looks — it’s about measurable outcomes.

Our sites are Google and AI-optimised from day one, structured for speed, mobile-first, and we always aim to help you remain fully compliant with SRA Transparency Rules.

With the right foundation in place, PPC campaigns on our websites typically achieve £5 or more in return for every £1 spent — sometimes much higher in competitive practice areas and when the websites are designed by our team, in-house.

Why? Because:

SEO and GEO foundations mean you benefit from organic and AI traffic alongside paid campaigns.
Conversion-focused layouts make it easy for visitors to become clients.
Fast-loading pages improve Quality Score, lowering your PPC costs.
Tracking built-in — every call, form fill, and live chat is tracked, allowing continuous optimisation based on real enquiry data.

We create high-performance legal websites with SEO and GEO foundations — designed to convert PPC clicks into real clients and deliver measurable ROI.

Our 3 Core Services

When combined, these three services take your law firm marketing to the next level.

Legal Website Design
& Re-Design

Fast, mobile-responsive, Google and AI-ready websites that comply with legal sector regulations and convert visitors into enquiries.

PPC Advertising for Law Firms

Data-driven Google Ads management built in-house, with transparent reporting, no long-term contracts, and typical ROI of 5:1 or more — delivered by a certified Google Partner agency specialising exclusively in law firms.

Law Firm SEO/GEO
Services

Ongoing SEO and GEO campaigns to improve rankings, increase organic leads, and reduce your reliance on paid ads over time.

Q&A

What is GEO?

GEO is the practice of adapting your law firm website so that generative AI tools, like Google AI Overviews, ChatGPT, and Perplexity, can use your content as a cited source when generating answers.

Together, SEO and GEO ensure your law firm becomes visible in both Google rankings and in the new frontier of AI-powered search.

What does it mean that your are a Google Partner?

Our Google Partner Agency status means that Google has officially recognised our agency as being skilled and trustworthy in managing Google Ads campaigns.

Certified expertise – Over 50% of our team have passed Google Ads certification exams, proving they understand how to run effective ad campaigns.
Campaign performance –We meet Google’s performance standards, showing they we can maintain healthy, well-optimised campaigns for our law firm clients.
Ad spend requirements – We manage over $10,000 (£7,000) ad spend across accounts, which shows consistent activity and experience.
Access to benefits – Our team has access to training, insights, beta features, and direct Google support that non-partner agencies don’t.

In short, we consistently demonstrate to Google that we know how to run ads properly and deliver results for our clients.

You can learn more about the Google Partners program here and the requirements to become a Partner or Premier Partner.

Who We Are

We’re a specialist marketing agency for law firms and legal professionals across England & Wales.

We operate like your in-house marketing department, but without the overheads.

With expertise in pay-per-click advertising (PPC, also known as Google AdWords), Search Engine Optimisation (SEO), Generative Engine Optimisation (GEO), and Legal Website Design, we bring all the moving parts of your online marketing into one joined-up system.

Legal sector specialists — we understand your compliance needs.

Google Partner agency — knowledgable and certified experts.

Results-focused — transparent reporting and no long-term contracts.

Full ownership — your ad accounts and data remain yours.

Explore our services…

Web Design with SEO & GEO PPC (AdWords) Advertising

Website Design with SEO & GEO PPC (AdWords) Advertising

FAQs

How much does a law firm website cost?

Websites with multiple pages start from £1,200+VAT. For larger, content-rich sites with advanced features, prices vary based on scope.

There are cheaper web designers out there. What makes your websites worth the higher investment?

Cheaper web design often costs more in the long run. Many budget sites look fine on the surface, but lack the technical foundations and conversion strategy needed to generate enquiries — meaning you end up paying again to fix or replace them.

Our websites are built for law firms to rank and convert from day one. That means:

SEO and Generative Engine Optimisation (GEO) foundations are in place from launch, so you are able to start attracting organic traffic immediately.
PPC-ready structure improves your ad Quality Score, lowering your cost-per-click and increasing ROI.
Conversion-focused layouts turn more visitors into paying clients.
Focus on SRA compliance means you’re at a lesser risk of compliance headaches.
Full tracking setup means you can measure exactly what’s working.

Clients who have their websites designed by us typically see much higher returns on PPC campaigns — often £5 on average or more in revenue for every £1 spent. That’s not something most low-cost designers can deliver, because they focus on appearance, not performance.

In short, we don’t just build you a website. We build you a business asset that consistently generates work and pays for itself many times over.

What makes your websites better for PPC?

We design with PPC in mind — fast load speeds, strong CTAs, and tracking integrations all help increase conversions and lower cost-per-acquisition.

Do I need to use PPC and SEO together?

You don’t have to, but they work best as a team. PPC drives instant traffic, while SEO builds long-term visibility and can reduce your cost per click.

This website was designed in-house by our expert Ewelina

/ɛ.vɛˈli.na/

Ewelina’s background is in linguistics, which means she brings technical skills, and a sharp understanding of how language, clarity, and tone affect the way clients engage with your law firm online.

Ewelina has a keen interest in CSS (Cascading Style Sheets) — the code that shapes how a website looks and feels. From the floating menu you see here to the button styles across the site, these small details are hand-built by Ewelina to improve both aesthetics and usability.

If you’d like her to design your website, don’t hesitate to reach out to us.

Book a consultation

Some of our work

While we would love to showcase all of our work, some of our clients prefer to keep private. So here is a selection of some of Ewelina’s designs you can see live*.

Phoenix Legal Solicitors

Patient Lawyer

Signature Law Solicitors

Win Solicitors

*Note: Once a website project has been paid for in full, full administrative access is transferred to the client. Clients are free to make changes themselves or instruct third parties to do so. Any changes made after handover are outside our control.